Skip to main content
FloKit needs enough event coverage to understand acquisition quality. The docs should make the minimum viable taxonomy feel crisp and achievable.

​
Minimum lifecycle events

  • user_created
  • install_attributed
  • activation_completed
  • paywall_viewed
  • trial_started
  • subscription_started
  • renewal_completed
  • subscription_cancelled
  • refund_issued
  • plan_changed
  • user_id or privacy-safe cohort ID
  • timestamp
  • platform
  • country
  • campaign_id
  • ad_set_id
  • creative_id
  • attribution_source
  • product_id
  • offer_id
  • paywall_id
  • price
  • currency

​
Positioning note

RevenueCat and Adapty are strong at subscription state, purchase flows, paywalls, and webhooks. FloKit should document how those events become acquisition decisions: which spend to scale, which creative to pause, and which cohorts are actually paying back.